This project was about creating a new brand image for a local company. 801chophouse is all about creating the best experience possible for the customer, so I wanted to translate that into a simple design with bolder colors.
The inspiration for these designs stems from what 801 already has. I wanted to make use of the images they have on their current website, along with the same vibe it gives off.
The typefaces used are Condor Condensed and Dashiell Fine. I wanted to go for a slim, condensed look for the logo numbers, but keep that professional serif for the text.